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Madvertise

Features

Bidder Code madvertise Prebid.org Member no
Media Types display, video GDPR TCF Support yes
User IDs none USP/CCPA Support no
Supply Chain Support no COPPA Support no
Demand Chain Support no GPP Support no
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID 153 Prebid Server Adapter yes
Floors Module Support no First Party Data Support check with bidder
Multi Format Support check with bidder ORTB Blocking Support check with bidder
Safeframes OK yes

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_madvertise hb_bidder_madvertise hb_adid_madvertise
hb_size_madvertise hb_source_madvertise hb_format_madvertise
hb_cache_host_madver hb_cache_id_madverti hb_uuid_madvertise
hb_cache_path_madver hb_deal_madvertise

Prebid.js Bid Params

Name Scope Description Example Type
zoneId required Prebid version 5.x+ Zone code. This parameter should be the unique Publisher ID of your mobile application or website. /1111111/banner string
s required in-scope only for 4.x Zone code. This parameter should be the unique Publisher ID of your mobile application or website. Replace by zoneId starting 5.x /1111111/banner string
lat optional Latitude 48.866667 float
long optional Longitude 2.333333 float
age optional Age 19 integer
gender optional Gender m or f 'f' string
locale optional Locale 'fr' string
floor optional Bid floor 1.0 float

Example

{
    bidder: 'madvertise',
    params: { 
            zoneId: "/4543756/prebidadaptor/madvertiseHB",
            tgt:'aa=a;bb=b'
    }
}

Prebid Server Bid Params

Name Scope Description Example Type
zoneId required The zone ID provided by Madvertise. '/1111111/banner' string

Example

{
    "id": "some-request-id",
    "test": 1,
    "site": {
        "page": "prebid.org"
    },
    "imp": [
        {
            "id": "some-impression-id",
            "banner": {
                "format": [
                    {
                        "w": 320,
                        "h": 50
                    }
                ]
            },
            "ext": {
                "prebid": {
                    "bidder": {
                        "madvertise": {
                            "zoneId": "/1111111/banner"
                        }
                    }
                }
            }
        }
    ],
    "tmax": 1000
}

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