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Head Bidding

Features

Bidder Code headbidding Prebid.org Member no
Media Types display, video, native GDPR TCF Support yes
User IDs all USP/CCPA Support yes
Supply Chain Support yes COPPA Support yes
Demand Chain Support no GPP Support no
Supports Deals check with bidder Prebid.js Adapter yes
IAB GVL ID check with bidder Prebid Server Adapter no
Floors Module Support yes First Party Data Support yes
Multi Format Support will-bid-on-one ORTB Blocking Support yes
Safeframes OK check with bidder

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_headbidding hb_bidder_headbiddin hb_adid_headbidding
hb_size_headbidding hb_source_headbiddin hb_format_headbiddin
hb_cache_host_headbi hb_cache_id_headbidd hb_uuid_headbidding
hb_cache_path_headbi hb_deal_headbidding

Bid Params

Name Scope Description Example Type
zoneId required     integer
host required     string

Head Bidding is an aliased bidder for AdKernel

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