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Consumable
Features
| Bidder Code |
consumable |
Prebid.org Member |
no |
| Media Types |
display, video |
GDPR TCF Support |
yes |
| User IDs |
all |
USP/CCPA Support |
yes |
| Supply Chain Support |
yes |
COPPA Support |
yes |
| Demand Chain Support |
no |
GPP Support |
no |
| Supports Deals |
check with bidder |
Prebid.js Adapter |
yes |
| IAB GVL ID |
591 |
Prebid Server Adapter |
yes |
| Floors Module Support |
yes |
First Party Data Support |
check with bidder |
| Multi Format Support |
check with bidder |
ORTB Blocking Support |
check with bidder |
| Safeframes OK |
check with bidder |
|
|
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_consumable |
hb_bidder_consumable |
hb_adid_consumable |
hb_size_consumable |
hb_source_consumable |
hb_format_consumable |
hb_cache_host_consum |
hb_cache_id_consumab |
hb_uuid_consumable |
hb_cache_path_consum |
hb_deal_consumable |
|
Note:
The Consumable adaptor requires setup and approval from your Consumable account manager, even for existing Consumable publishers. Please reach out to your account manager to enable Prebid.js for your account.
Disclosure:
The Consumable bid adapter may cycle the ad initially shown with a new one at various intervals. This means the advertiser meta-data accompanying the bid response may be incomplete at the time of response.
Bid Params
| Name |
Scope |
Description |
Example |
Type |
siteId |
required |
The site ID from Consumable. |
12345 |
integer |
networkId |
required |
The network ID from Consumable. |
9969 |
integer |
unitId |
required |
The unit ID from Consumable. |
987654 |
integer |
unitName |
required |
The unit name from Consumable. |
cnsmbl-unit |
string |
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